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Retail & Hospitality

Smart Retail Charging Network

A national retail chain partnered with Joulepoint to launch customer-facing chargers that double as grid-balancing assets.

Customer
PrimeGrocer
Location
Mumbai, Pune, Bengaluru
Timeline
7 months
Retail charging bays illuminated at night

Challenge

  • PrimeGrocer wanted to install fast chargers at 24 flagship stores but faced limited grid capacity and high interconnection costs at several locations.
  • The team also needed a seamless loyalty integration so shoppers could activate sessions using the retailer's mobile app without juggling separate accounts.

Solution

  • Joulepoint deployed 60 kW modular DC chargers paired with embedded load management and 120 kWh of onsite battery storage across constrained sites.
  • Our OCPI-compliant roaming gateway integrated with the retailer's loyalty stack, allowing single sign-on and shared wallets across e-commerce and in-store channels.

Impact

Network uptime

99.96%

Monthly sessions

18,400

Peak demand reduction

26%

  • Average utilisation reached 31% within three months, exceeding the business case by 12 percentage points.
  • Smart load management shaved 26% off peak demand charges while keeping customer wait times below 4 minutes.
  • PrimeGrocer now surfaces real-time charger availability within its consumer app, increasing dwell time and basket size by 8%.

“Joulepoint helped us future-proof our energy strategy. The charging bays delight customers while the behind-the-scenes optimisation protects our margins.”

Renu Verma, Chief Sustainability Officer, PrimeGrocer

Services Provided

Site designHardware supplyCSMS operationsEnergy optimisation